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 With a unique
light and refreshing citrus taste, Fresca is a caffeine-free soft drink that
appeals to discriminating adults. Fresca was introduced as a calorie-free
grapefruit-flavored drink in the United States, and was reformulated in
1985 with an aspartame sweetener base. Its bubbly, crisp, light taste
provides a flavorful beverage to consumers who want great citrus taste in
a calorie-free soft drink.
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